Category: Inbound Marketing

  • What is lead response time?

    Lead response time is the amount of time that elapses between when a potential customer expresses interest in a product or service and when a sales representative contacts them. The faster the sales rep can reach out to the lead, the better their chances are of converting them into a paying customer. Unfortunately, many businesses […]

  • How to follow up with inbound leads

    If you’re like most businesses, you’re always looking for ways to generate more leads. And while inbound marketing is a great way to attract new leads, what happens once those leads come in? It’s important to have a plan for how you’ll follow up with your inbound leads. Here are a few tips: 1. Make […]